Baby Care & Essentials

Gentle, effective bath time solution to soothe and cleanse baby skin. Includes a soft sponge, a gentle bristle brush, and a fine-tooth comb for precise flake removal, plus a suction dock for easy in-bath storage.

Frida Baby’s Control The Flow Bath Rinse Cup provides a gentle, eye- and ear-friendly rinse with dual flow options: a soft rain shower for newborns and a waterfall pour for toddlers. Easy-grip handle and removable shower spout simplify bath time care.

Frida Baby DermaFrida SkinSoother Bath Brush uses gentle silicone to soothe dry skin, cradle cap, and eczema. It replaces washcloths with a hygienic, easy-to-clean brush, adds built-in massage beads, and stays put on tub surfaces for quick-dry storage.

On-the-go organizing meets luxury with premium fabrics and leather accents. Wear as a backpack or attach to your stroller for hands-free outings, with stroller straps, multiple compartments, insulated bottle case, wipeable lining, and a spacious main pocket.

Huggies Skin Protect Newborn Nappies Size 1 are designed for babies up to 5 kg. This 216-count pack provides a month’s supply with gentle, skin-protecting protection and a secure fit, though packaging may vary.

Huggies Ultimate Nourish & Care Baby Wipes cleanse gently while hydrating, soothing, and nourishing delicate skin with natural fibers, Vitamin E, and Shea Butter. Free from alcohol, soaps, parabens, MI, and phenoxyethanol; dermatologist-tested and hypoallergenic.

Johnson's Baby Hypoallergenic Gentle Tear-Free Cleansing Shampoo is ultra-gentle for your baby's delicate scalp and fine hair, helping reduce irritation and redness while leaving hair soft and manageable. The tear-free formula delivers a soothing, trustworthy cleanse for everyday bath time.

Johnson's Baby 3-in-1 Hypoallergenic Gentle Tear-Free Conditioning Shampoo & Cleansing Wash cleanses hair softly, leaving it moisturised, shiny, and easy to comb. Enriched with honey and wheat extracts, it’s tear-free, pH balanced, paraben-free, and suitable for delicate eyes and skin.

The Joolz Nursery Bag in Uptown Blue keeps busy families organized with roomy compartments, accessible pockets, and a dedicated insulated section. It includes a comfy changing mat and a stylish, everyday-ready design for stroller outings.

Experience a skin-friendly pacifier crafted for newborn soothing. Featuring a playful Snoopy design, it offers gentle comfort, ergonomic shape, and natural sucking support. Part of a themed collection with a compact Size S for babies 0-3 months.

Versatile infant-to-toddler brush and comb set with comfort grip handles, extra soft bristles, and a fine dual-density toothed comb. Perfect for on-the-go grooming and easy to stash in a nappy bag.

Aveeno Baby Healthy Start Nourishing Newborn Balm provides gentle, day-one care with a prebiotic oat formula. It leaves a non-greasy, fragrance-free nourishing layer to support your newborn’s delicate skin and moisture barrier during early development.

Gentle, kid-friendly moisturizer that hydrates for 24 hours, keeping skin soft and smooth. Enriched with prebiotic oat, it absorbs quickly, dries lightweight, and is hypoallergenic. Free of dyes and parabens, this fragrance-light Aveeno gel cream is pediatrician‑ and dermatologist‑recommended.

The BabyBjörn Potty Chair in Grey/White offers a comfy, confident potty training experience with soft contours, a supportive high backrest, and ergonomic armrests. Its removable inner potty, non-slip base, and easy-clean design simplify busy parenting.

The Frida Baby detangling brush glides through fine or straight hair to reduce tangles, with gentle bristles that protect the scalp. It's compact for on-the-go use and includes a storage case for home, school, or travel.

Frida Baby No-Mess Vapor Rub delivers soothing relief with a built-in hands-free applicator. Its light, water-based formula won’t grease skin or stain fabrics, and calming eucalyptus, lavender, and mint help your baby settle for sleep.

Gaia Natural Baby Bath & Body Wash is a gentle, plant-based cleanser designed for delicate baby skin. This 250 ml bottle cleanses softly without harsh ingredients, leaving a fresh, soothing scent and clean feel.

Gentle, tear-free cleansing that’s easy on eyes and skin, with a 3-in-1 formula that cleanses, conditions, and protects hair and scalp. Infused with honey and wheat extracts for softness, hypoallergenic, pH-balanced, and pediatrician-tested for everyday care.

Gentle, tear-free conditioner for kids that defines curls and waves with lasting softness. Enriched with nourishing shea butter, it leaves curls smooth, manageable, and frizz-free without rinsing. Hypoallergenic, free from sulfates and dyes, and pediatrician tested.

Mustela Hydra Bebe Facial Cream provides gentle, proven care for your baby’s delicate facial skin. It delivers deep hydration, helps protect the skin barrier from birth, and absorbs quickly with a lightweight, non-greasy finish suitable for daily use.

Designed for overnight dryness with Sesame Street magic, Pampers Baby-Dry diapers feature Air-Dry Channels and a soft interior with multi-layer protection. Color-changing Wetness Indicator and playful Sesame Street designs help make night-time changes easier for sleepy parents.

Enjoy a spa-like bath time with Fridababy DermaFrida The Skinsoother. This soothing tool keeps baby’s skin soft and flake-free, includes a built-in massager to calm little ones, and adds pampering to everyday skincare.

Softest Pampers Swaddlers with high absorbency designed for newborns. Gentle, breathable materials keep skin drier and healthier all day. Includes a wetness indicator, leak-guard protection at the legs, ultra-soft liner, and is free from parabens and latex.

Meet the Frida Baby Control The Flow Rinser, designed to make bath time calm, easy, and enjoyable for you and your little one. Its versatile rinsing protects eyes and ears while you clean, delivering a gentle, parent-friendly bath experience.